Your San Francisco correspondent

Are you looking for help with fashion copy and content strategy in the Bay Area – or for fashion and lifestyle reporting from the Bay Area? A seasoned writer and digital content editor, I recently relocated from London to San Francisco.

I started as a fashion journalist in the nineties, writing news stories and features for publications including Time Out, The Guardian and legendary teen mag Just 17 before moving into e-commerce at the dawn of online shopping.

After stints as a website editor for Figleaves and Forevermark, you can now ask me anything about lingerie and diamonds. Also: the writing of product descriptions. At F&F, I edited over a million words of product descriptions in a year – twice the length of War and Peace.

So take a look at my work and please do get in touch if you’d like to discuss any of the following:

• Copy management
• Content calendar creation
• Fashion journalism
• E-commerce editorial
• Video scriptwriting
• Editing
• … and all the various other terms people use to describe “writing about fashion” these days. Or even just “writing”.